Facebook Spend & Traffic
A weekly franchisee email comparing Facebook prospecting and retargeting spend, link clicks, Meta-reported landing-page views, impressions, LPV rate, and cost per landing-page view, with 30- and 90-day context.
WeeklyMarketingFacebook Ads
What you get
- Separate Prospecting and Retargeting sections for configured traffic ad sets
- Spend, link clicks, Meta-reported LPV, impressions, LPV rate, and cost per LPV with week-over-week and 30/90-day context
- Current-week center detail for each audience
- Facebook-tagged assessment bookings and leads shown separately as partial observed outcomes; missing tags do not establish zero Facebook impact
- Unavailable sources are labeled clearly. Meta delivery counts describe reported traffic, not proven site engagement or prospect quality.
Replaces the retired Facebook Boost Performance and Facebook Retargeting Traffic weekly emails.
Interested in Facebook spend and traffic reporting?
Compare prospecting and retargeting spend, traffic delivery and cost per landing-page view.